This course has been specifically designed to fast-track your marketing career and enhance your employability in a range of business environments and entrepreneurial situations. The combination of academic rigour and practical relevance will ensure that you are equipped with a critical awareness of current issues in marketing and informed by ‘leading edge’ research and practice. An international theme will be at the forefront of many modules, allowing you to explore and investigate the core content of marketing subjects in a multicultural and global setting.